ColdIQ Sales Tech Lab #13

ColdIQ Sales Tech Lab 🧠👨‍🔬

Hey everyone!

Welcome with a fresh dose of news from the world of sales tech!

Before we dive in, we’d like to share that the second cohort of our Accelerator Program starts on July 22. We’re teaching founders and sales leaders everything we know about outbound sales and how to use the best tools on the market. We have only 13 seats left, so let's chat if you'd like to join! 😎

Tool of the Week ⚙️

In the spotlight for this week's featured tool is Instantly.

Instantly could be your go-to solution for wide outbound efforts. It offers unlimited email accounts and warm-ups, allowing you to scale your cold outreach campaigns safely without incurring additional costs.

The platform also includes a built-in leads database, eliminating the need for separate tools to build your contact list. Plus, its lookalike search feature helps you discover prospects similar to your existing customers, increasing the likelihood of finding valuable leads.

Profile of the Week 👤

Max Mitcham, the founder of Trigify and a veteran VP of Sales, is currently focused on developing sales trigger automation. His professional background combines leadership experience with a keen interest in sales technology.

On LinkedIn, Max shares insights about automated workflows, leading allbound motion and effective data utilization in sales. He also shares his journey building Trigify, offering glimpses into the company's development.

And after hours Max enjoys talking to sales tech experts in his podcast.

Post of the Week 📈

Leveraging it can streamline your ideas, creativity and turn your brainstorming sessions into game-changers. Just "explain X to me" is not enough. To discover AI's true potential, it's worth a little more effort to ask the proper question.

Jérémy prepared a comprehensive guide on how to master GPT prompts. From basic frameworks to discussing a new business idea with AI.

Data Source of the Week 👩🏻‍💻

Unify provides access to a database of over 120 million B2B contacts. They offer data validation to verify email addresses and phone numbers for accuracy.

Beyond contact information, Unify also offers intent signal tracking. So you can help identify companies actively researching solutions in your industry. These insights can be used to focus outreach efforts on prospects who may be more interested in your offerings.

Play of the Week 🚀

Cold outreach in 2024 is tougher than ever (wow, tell me something I don't know). To stand out, you need a decent strategy and integrated systems to build an allbound engine. In his recent YT video, Mich shared the best approach for lead gen.

Thanks for being with us!

How's the newsletter working for you? We’d love your thoughts, suggestions, and concerns!

Do you want to build outbound systems that sell for you? 🫱🏻‍🫲🏼 Let’s chat

PS If you'd like to know the secrets behind a $150M business you should check out this webinar with Guillaume Moubeche. We've already signed up!