ColdIQ Sales Tech Lab #46

Author

Monika Grycz
May 01, 2025

ColdIQ Sales Tech Lab 🧠👩🏼‍🔬

Happy Thursday! As we head into the final stretch of the week, here’s your fresh dose of tech sales insights - featuring top tools, smart strategies, and a shot of inspiration to finish strong. Let’s dive in! 🚀

Tool of the Week ⚙️

Looking for a modern CRM that actually fits the way you work? Attio might be your new best friend.

Unlike traditional CRMs that feel clunky or overbuilt, Attio combines flexibility, real-time collaboration, and powerful automation - all in a clean, intuitive interface. It’s built for teams who want speed, structure, and control without the complexity.

Here’s why it’s our choice at ColdIQ:

  • Customizable everything: Design your CRM like a spreadsheet - adapt fields, views, and workflows to fit your sales process.

  • Smart data, synced in real time: Automatically enrich your contacts and companies with data pulled from email history, calendar events, and more.

  • Team-wide collaboration: Share pipelines, assign tasks, and leave notes - all in one place that updates live for everyone.

  • No-code automation: Trigger updates, reminders, and sequences without touching a line of code.

If you’ve ever wished your CRM felt more like Airtable - but with serious sales muscle - Attio is worth a look.

Profile of the Week 👤

Content is the new sales.

And Pierre is on a mission to transform how B2B founders and marketers grow - by turning LinkedIn into their highest-performing channel.

With deep expertise in storytelling, positioning, and go-to-market strategy, Pierre helps craft content that doesn’t just get likes, but drives pipeline. His posts cut through the noise with clear frameworks, practical insights, and real-world examples that show how to make content work like a top-performing SDR.

Check out Pierre’s profile if you’re serious about building a LinkedIn presence that sells while you sleep.

Post of the Week 📈

Clay just dropped a major update - and it’s a goldmine for signal-based prospecting.

You can now track 50+ real-time signals across daily, weekly, or monthly intervals. That includes:

Fundraising
Company growth
New product launches
Executive changes
Even scandals and acquisitions

Perfect for surfacing high-intent accounts before your competitors spot them.

Check out Patrick’s post to see how it works in practice. 👇🏻

Data Source of the Week 👩🏻‍💻

Need better data without bloating your tech stack?

FullEnrich helps you go beyond basic contact info - enriching your leads with verified emails, phone numbers, social profiles, and even intent data.

Why it’s worth a look:

  • Bulk enrichment made easy – Upload a list and get it back with accurate, actionable details.

  • High match rates – Especially strong on hard-to-find leads and niche roles.

  • Works with your stack – Plug into tools like Clay, Airtable, and Google Sheets for seamless enrichment.

When your pipeline depends on quality data, FullEnrich helps you fill in the blanks fast - so you can focus on outreach that actually lands.

Play of the Week 🚀

If you want to turn LinkedIn into a lead-gen engine - In this video, Mich breaks down how he grew his LinkedIn from 0 to 33,000+ followers, booking over 1,200 qualified meetings and generating $3.6M+ in ARR.

He shares the 10 LinkedIn + AI tools that helped him:

  • Generate viral post ideas

  • Create scroll-stopping visuals

  • Automate posting and analytics

  • Repurpose long-form content into bite-sized clips

If you’re serious about B2B growth on LinkedIn, this guide will be your new best friend.

Thanks for being with us!

How do you feel about our newsletter? We'd love to hear your thoughts. Do you have any feedback to give us?

If you need help building GTM systems that sell for you 👉🏻Check out our coaching program

Do you want to outsource building GTM systems that sell for you? 🫱🏻‍🫲🏼 Let’s chat