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- ColdIQ Sales Tech Lab #6
ColdIQ Sales Tech Lab #6
Alex Vacca
May 22, 2024
ColdIQ Sales Tech Lab 🧠👨🔬
Hey everyone! 👋🏻
Excited to bring you our latest newsletter edition. Thank you for sharing your thoughts and support so far!
Tool of the Week ⚙️
When turning prospects into clients, a single touch rarely hits the mark. Sometimes even one channel may not be enough.
That's why spreading your message across multiple channels could be a game-changer.
La Growth Machine is the 👑 of multichannel outreach. You can reach out to your prospects by email, LinkedIn, or Twitter.
Profile of the Week 👤
Give a big applause to welcome Max Mitcham, founder of Trigify and experienced VP of Sales. Max is currently focused on building automation centered around sales triggers.
On LI he shares automated workflows, the best use of data, not to miss any sales opportunity, and builds his company in public.
And after hours Max spends time talking to sales tech experts about growth.
Post of the Week 📈
Writing cold emails is hard. Writing cold emails that get responses even more so.
John recently shared an email he sent. And snagged a reply from none other than Mark Cuban himself.
He created a breakdown of the message, analyzing why it worked so well.
Here's the takeaway: tailoring the messaging is crucial. John nailed it with a mix of personalization, a straightforward pitch, and a strong CTA.
Let's face it, folks like Mark aren't about to bounce back and forth over ten emails before hitting the main points.
It’s crucial to match the strategy to the audience.
Data Source of the Week 👩🏻💻
Why limit yourself to choosing only a few tools if you can have them all in one platform?
Clay is another level of data enrichment. Build lists from the ground up and maximize data coverage with more than 75 AI tools and agents.
You can find competition, tool stack, media mentions, reviews, or headcount trends. Using the data, you can create your own formulas to draw more complex conclusions. You are only limited by creativity (and Clay credits).
Play of the Week 🚀
Have you ever read a Slack message and then completely spaced out on it? Yeah, me too. 🙋🏼
Andrés shared a simple workflow whereby the moment you read a message on Slack, you seamlessly add it to your to-do list in Notion. Or any other application of your choice. Just tailor it according to your needs by setting up a workflow in Zapier.
SPECIAL ANNOUCEMENT 🚀
After months of planning and brainstorming sessions in the evenings, we did it…
We are launching a private community & coaching program!
We will teach you exactly how we run outbound campaigns at ColdIQ. Including:
→ workflows and processes that generate 100+ monthly leads for some of our clients
→ how we prompt LLMs like GPT-4o or Claude 3 Opus to power our account research & personalize at scale
→ all our frameworks & SOPs (prompting, automation, copywriting, outbound plays, email Infrastructure)
If you want to learn more about the program - check it out here.
Thanks for being with us!
How do you feel about the newsletter? We'd love to hear your feedback, suggestions, and any concerns you might have.
Have a great week and see you in the next edition!
PS If you need help building outbound systems that sell for you 👉🏻 Work with us.